Amazon Ads Tools
Campaign Structure Score
Score your Amazon Ads campaign structure against best practices in under 60 seconds. Answer eight questions and see what to fix first. No account connection needed.
Assessment
Questions
1. Do you separate Auto and Manual campaigns?
2. Which match types do you actively use?
3. Do you run Product Targeting campaigns?
4. Do you separate Brand and Non-Brand campaigns?
5. Do you use Negative Keywords?
6. Do you organize campaigns using Portfolios?
7. Do you follow a consistent campaign naming convention?
8. Do you pause or archive inactive campaigns regularly?
Your score
N/A
8 questions left. Answer all 8 to see your score.
Each answer carries a weight. The score is the total you scored divided by the highest possible total, shown as a percentage. It is a self-assessment. Nothing is read from your Amazon account.
Frequently Asked Questions
It's a questionnaire-based assessment of how well your Amazon Ads account is organized against common best practices. It evaluates campaign organization, not performance.
Related SellerRoot tools
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